Location: Yarmouth, Nova Scotia Industry: Emergency Vehicle Manufacturing Website: tri-star.ca
Client Goals
Tri-Star Industries, a renowned manufacturer of custom-engineered emergency vehicles, needed a modern website that reflected their global reputation for quality and innovation. Although they already had a website, they required a redesign that would better showcase their extensive product range, cutting-edge technology, and long-standing commitment to safety and customer satisfaction. Additionally, the new website needed to offer functionality for posting new vehicle deliveries and job postings, and feature dedicated pages for all the different types of emergency vehicles they offer.
Project Scope
Boostflow redesigned Tri-Star Industries' existing website, creating a more modern and visually appealing platform. The goal was to highlight their world-class manufacturing capabilities, innovative designs, and industry leadership. The site was designed to appeal to both local and international clients, with new features that allowed for easy updates on vehicle deliveries, job postings, and detailed product pages for their wide range of emergency vehicles.
Design Approach
The website was designed with a focus on professionalism and ease of navigation. Built on the Wix platform, it features high-quality visuals and a structured layout that guides visitors through Tri-Star’s extensive range of emergency vehicles, including ambulances, fire and rescue vehicles, mobile command units, and more. The design emphasizes the company's commitment to safety, innovation, and customer satisfaction.
Features Implemented
Product Pages: Dedicated pages for each type of emergency vehicle, including ambulances, mobile stroke units, fire and rescue vehicles, secure transport, and specialty units. Each page highlights the features and benefits of the vehicles, tailored to meet the specific needs of their customers.
About Page: A section that tells the story of Tri-Star Industries, from their founding in 1973 to becoming a global leader in emergency vehicle manufacturing.
Certifications and Standards: Information on the various industry standards Tri-Star meets, such as ISO 9001 certification, Ford QVM recognition, and international ambulance standards.
Vehicle Deliveries and Job Postings: New functionality that allows Tri-Star to easily post updates on recent vehicle deliveries and open job positions.
Photography Services: Professional images facilitated through one of our Industry Partners to showcase their vehicles and facilities.
SEO Optimization: Enhanced visibility on search engines to attract more clients searching for custom emergency vehicle manufacturers.
Mobile-Friendly Design: Ensured the site functions seamlessly across all devices, making it easy for users to access information on the go.
Challenges and Solutions
Tri-Star Industries operates in a highly specialized and competitive field. The challenge was to modernize their existing website to better showcase their technical expertise, product quality, and global reach. We achieved this by creating a clean and professional design that is both informative and visually engaging while also adding functionality for regular updates on vehicle deliveries and job opportunities.
Results and Impact
The redesigned website has significantly enhanced Tri-Star Industries’ online presence, making it easier for customers to explore their wide range of emergency vehicles and learn more about their industry-leading innovations. The optimized design and new functionality for vehicle deliveries, job postings, and detailed product pages have helped attract both local and international clients, solidifying their reputation as a global leader in the field.
Ready to Elevate Your Digital Presence?
At Boostflow, we specialize in creating websites that blend design and functionality. As a Wix Legend partner, our team has created over 150 business websites on the platform. If you're ready to take your digital presence to the next level, book an appointment with us today!
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